Roving Performers Australia: What kind of brands, companies and individuals can benefit from Human Statues, bodypainting, bodyart or temporary tattoos?

Jun 17, 2013

What kind of brands, companies and individuals can benefit from Human Statues, bodypainting, bodyart or temporary tattoos?

If you watch television, read the newspaper or scan the internet news, you've probably heard a bit of talk about the bodypainting, bodyart or human statue industry.

It's probably because these forms of creative arts have proven to be very popular and successful for brands and individuals looking to stand out from the pack.

You don't have to be KISS (the rock band), Lady Gaga, Usher Raymond, Goyte, Sting (the pro wrestler), Jeff Hardy or Alice Cooper to to get results from bodypaint.

To give you an idea about some huge, and not so huge brands that Human Statue Bodyart have assisted over the years with the bodyart, bodypainting and human statue creative arts media, look no further than this impressive list: Vodafone, Coca-Cola, Virgin Entertainment, Sydney Hilton Hotel, Nova 96.9, Skins, The Star, IDG Communications - CIO, Mulberry, SpecSavers, IGT 'Sex In The City', Paltronics 'Jungle Madness', Foxtel - The Comedy Channel, and M.C.A - Museum Of Contemporary Art.

Some of the events that have used bodypaint and bodyart include: Vogue 'Fashion Night Out', Take40 'Stars Of Summer', MTV Australia Awards, Australasian Gaming Expo, The Star - 'Cherry Bar' New Years Eve, Sea Shepherd 'No Comprimise', Australasian Law Awards, Rosehill Gardens 'Golden Wippa', City2Surf, Zeta Bar 'The Secret Garden', Beijing Olympic Games, Olympic Games, and the CIO Networking event.

What is body painting?

Body painting, or sometimes bodypainting, is a form of body art. Unlike tattoo and other forms of body art, body painting is temporary, painted onto the human skin, and lasts for only several hours, or at most (in the case of Mehndi or "henna tattoo") a couple of weeks. Body painting that is limited to the face is known as face painting. Body painting is also referred to as (a form of) "temporary tattoo"; large scale or full-body painting is more commonly referred to as body painting, while smaller or more detailed work is generally referred to as temporary tattoos.

What bodypaint brands are available on the market?

Manufacturers of widely available professional body and face paint include: Ben Nye, Derivan, Fardel, Grimas, Kryolan, MAC-Pro, Mehron, Smiffy's Make-Up FX, Snazaroo and Wolfe Face Art & FX.

What is a living statue (human statue)?

The term living statue refers to a street artist who poses like a statue or mannequin, usually with realistic statue-like makeup, sometimes for hours at a time.

Living statue performers can fool passersby and a number of hidden camera shows on television have used living statues to startle people. As with all performing arts, living statue performers may perform as buskers.

Living Statue events:

The World Championship of Living Statues is held annually at Arnhem in the Netherlands. In 2011, the festival ran from 28 to 29 August with around 300 000 visitors and 300 living statues (including amateurs and children).

The University of Business and Social Sciences in the city of Buenos Aires, Argentina has hosted a National Contest of Living Statues since the year 2000.

Bodypaint in the music industry: KISS rock concerts, Alice Cooper rock concerts, Rihanna 'Umbrella' and 'Where Have You Been?', Goyte 'Somebody That I Used To Know', Alice Cooper 'Welcome To My Nightmare' and Insane Clown Posse, Violent J and Shaggy 2 Dope, among others.

Bodypaint in television industry: 'Australia's Next Top Model', Foxtel (Beijing Olympic Games), ABC 'Sunday Arts', (WWE Raw and Superstars: 'The Legion Of Doom', Doink, The Missing Link, Luna Vachon, Demolition and Tensai; TNA Wrestling: Jeff Hardy, Sting; Others - The Great Muta.

Bodypaint and bodyart in movie industry: Avatar, X-Men 'Days Of Future Past' (Mystique), The Avengers, The Incredible Hulk, The Matrix and almost all of the Batman movies (The Dark Knight, Batman Returns etc).

Bodypainting in other forms of media: Sports Illustrated Swimwear Edition (SI.com), Flesh Air (reality TV show that aired a few years ago), Body Art Magazine, Art Monthly, Australian Sports Entertainment website, The Daily Telegraph, The Inner West Courier, B&T, numerous music videos, pro wrestling and mixed martial arts shows and events.

What else do I need to know?

Human Statue Bodyart has studios, artists and models available in most capital cities of Australia, as well as being able to create and produce events in regional centres such as Woolongong, Forster, Tweed Heads and Canberra.

Costings for events and campaigns can range from $200 to $7,000 however most jobs are in the region of $1500 - $4000.